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1. Change your Instagram profile to a business profile · 2. Use your business name for account and username · 3. Use a profile image that represents your business. Engaging with your followers and other accounts in your niche is crucial for building a sense of community and increasing your profile's visibility. Respond to. Keep colors consistent with your brand. Use natural light for bright, balanced photos. Instagram post with photo of eye makeup. Analytics tools are an essential part of any digital marketing strategy. If you want to improve your performance on Instagram, you need to be able to measure it. Post a range of content types — polls, Live videos, Stories, photos, GIFs and videos — to keep followers engaged. Ask questions to make your followers feel.
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